Lexus stops selling its UX 300e electric SUV in the UK and Australia after five years, turning to newer EVs like the RZ. Learn the impact.
Lexus has officially withdrawn its flagship UX 300e electric SUV from the United Kingdom and Australian markets, marking the end of a five‑year run for the Japanese luxury brand’s first pure‑electric model.
What Prompted the Exit?
According to a statement to Auto Express, the UX 300e was removed from the official sales catalogue at the end of 2025. While Lexus did not cite a specific reason, industry analysts point to consistently weak sales as the most likely driver.
Sales Struggles in the UK
Since its UK launch in 2021, fewer than 3,400 UX 300e units have been registered. By comparison, Ford sold more than that total in a single month (January 2026). The modest demand made it difficult for the model to achieve economies of scale.
Impact on Lexus’s EV Line‑up in Britain
With the UX 300e gone, the only electric offering from Lexus in the UK is now the larger Lexus RZ, which starts at £48,365 (about $64,500). The RZ provides a considerably longer range – up to 557 km on a charge – and supports rapid charging of up to 150 kW, dramatically outpacing the UX 300e’s 300 km range and CHAdeMO fast‑charge system.
Australian Market Withdrawal
In Australia, the UX 300e was also discontinued, officially blamed on “production constraints for certain components.” Launched there in 2021, the model was offered in Luxury and Sports Luxury trims, starting at AUD 80,720 (≈ $56,700).
Technical Snapshot
- Battery: 54.3 kWh (UX 300e) vs. up to 70 kWh (RZ)
- Range: ~300 km (UX 300e) vs. up to 557 km (RZ)
- Charging: CHAdeMO (UX 300e) vs. 150 kW DC fast‑charge (RZ)
- Price: £30k‑£35k (UX 300e) vs. £48k+ (RZ)
The Hybrid Remains
Although the all‑electric UX 300e has faded, its hybrid sibling, the UX 300h, continues to be sold. In the UK the UX 300h starts at £38,095 (≈ $50,800), sitting between the compact LBX and the midsize NX in Lexus’s hybrid SUV range.
What This Means for Lexus’s Electrification Strategy
The early retirement of the UX 300e signals that Lexus is recalibrating its EV roadmap. The brand is banking on next‑generation models like the RZ, which promise better battery technology, longer driving ranges, and faster charging – attributes that modern consumers increasingly expect.
For potential buyers, the message is clear: Lexus is shifting focus toward higher‑spec electric SUVs while keeping hybrid options alive for those not ready to go fully electric.