Ferrari Eyes a More Aggressive Purosangue: A High‑Performance Edition on the Horizon

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A high‑performance version of the Ferrari Purosangue is reportedly in development, promising sharper handling and a V12 boost. Discover the details now!

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Rumors are swirling that Ferrari is gearing up to launch a more extreme version of its pioneering SUV, the Purosangue. Sources close to the Maranello factory say a high‑performance variant is being fine‑tuned for sharper handling while keeping the naturally‑aspirated V12 that defines the brand.

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What the new Purosangue could bring

The upcoming model is expected to feature a revised chassis, lightweight materials and a sport‑tuned suspension – a package Ferrari labels “Assetto Fiorano” on its other flagship models such as the SF90 Stradale and 296 GTB. The upgrades could add roughly $30,000 to the vehicle’s price tag.

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Powertrain and performance

Unlike many competitors that are shifting toward electrified powertrains, the high‑performance Purosangue will retain the 6.5‑liter V12, delivering raw, naturally‑aspirated power. The engine will be paired with Ferrari’s latest eight‑speed dual‑clutch transmission and an advanced all‑wheel‑drive system.

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Production strategy

Ferrari plans to keep Purosangue output at about 20 % of its annual volume, which is projected to be around 14,000 cars in 2025. By limiting production, the company preserves the model’s exclusivity while opening a new, higher‑priced tier without stretching overall capacity.

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Pricing and market positioning

Since its debut in September 2022, the standard Purosangue has started at roughly $520,000. The performance‑focused edition is likely to sit further up the price ladder, positioning the car against ultra‑luxury sport‑SUVs such as the Lamborghini Urus, Aston Martin DBX and Porsche Cayenne, all of which sit at lower price points.

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Timeline

Early reports suggest that low‑volume production could commence as early as the third quarter of this year at Ferrari’s Maranello plant, aligning with a broader product rollout planned for 2026.

Ferrari’s broader outlook

In February 2026, CEO Benedetto Vigna outlined an ambitious roadmap that includes launching an average of four new models per year through 2030, spanning internal‑combustion, hybrid and fully electric platforms. The performance Purosangue will be a key piece of that strategy, reinforcing Ferrari’s commitment to traditional supercar dynamics while the brand also prepares its first fully electric model, the Ferrari Luce, slated for a May 2026 reveal.

  • Standard Purosangue price: ~ $520,000
  • Projected performance‑variant price: + $30,000 (estimated)
  • Competitors: Lamborghini Urus, Aston Martin DBX, Porsche Cayenne
  • Production target: ~20 % of total 2025 output

Enthusiasts can expect a more visceral driving experience from the new Purosangue, proving that Ferrari still has a strong appetite for pure V12 performance in the luxury SUV segment.

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