Explore why the Honda Accord is vanishing from Vietnam’s lineup and what a hybrid comeback could mean. Learn more now!
Honda Vietnam has quietly removed the D‑class sedan Honda Accord from its official website, erasing pricing tables, promotions and the model’s dedicated page.
Possible Temporary Suspension
Although the automaker has not issued a formal statement, the disappearance strongly suggests a temporary halt in sales. The Accord has consistently been the lowest‑selling sedan in the Vietnamese market.
In 2025 the model recorded just 42 units sold nationwide – roughly three cars per month – underscoring its weak demand.
Why D‑Segment Sedans Are Struggling
Vietnam’s mid‑size sedan segment (often called the D‑segment) is becoming saturated. Competing models such as the Mazda6, Kia K5 and Toyota Camry face similar challenges, with only the Camry managing modest stability at about 2,489 units sold in 2025.
Importation and Hybrid Prospects
The Accord sold in Vietnam is fully imported from Thailand, where the newest generation is available with Honda’s e:HEV hybrid technology. Industry insiders speculate that a refreshed Accord – possibly with a new power‑train option – could return to the market.
Is This a Strategic Retreat?
The removal from Honda Vietnam’s site is likely not a final goodbye but a strategic pause. As electrification sweeps every vehicle class, a hybrid‑powered Accord could become Honda’s ace to reclaim market share that is increasingly choked by SUVs and electric models.
What Comes Next?
Vietnamese consumers and enthusiasts should keep an eye on Honda’s announcements. A comeback featuring the e:HEV system could reshape the D‑segment landscape and give the Accord a second wind.
Stay tuned for updates on the Honda Accord’s future in Vietnam and discover the latest hybrid sedan news.