Discover top Japanese car discounts in Vietnam for 2025, with savings up to $13,000 on Subaru, Honda, Mitsubishi and Toyota. Act now!

Vietnam’s auto market is kicking off 2025 with a flurry of promotional offers from Japanese manufacturers. As the Lunar New Year approaches, dealers are slashing prices to capture the spring‑travel demand.

Subaru Rolls Out Up to $13,000 Savings
Subaru continues its aggressive discount strategy on imported SUVs. In January, both the outgoing Forester and the compact Crosstrek received cash‑back and fee‑waiver packages worth as much as 308 million VND (about $13,000).

- Forester 2.0 i‑S EyeSight – 308 million VND discount covering registration tax, 5‑year physical damage insurance, maintenance and extended warranty.
- Other Forester trims (2.0 i‑L EyeSight, 2.0 i‑L) – discounts ranging from 140 million VND to 278 million VND.
- Imported from Thailand, pricing runs from 969 million VND to 1.199 billion VND for the older generation; the new Japanese‑built generation starts at 1.299 billion VND.
The Crosstrek B‑segment SUV enjoys similar treatment. Standard pricing is 1.098 billion VND–1.268 billion VND, but buyers can secure the 2.0 i‑S EyeSight model for just 899 million VND or the hybrid e‑Boxer version for 1.029 billion VND, translating to discounts of 218–258 million VND.

Honda Targets Hybrids with Full Registration Waiver
Honda repeats its popular registration‑fee rebate across most of its lineup. The flagship offer is a 100 % waiver on the registration tax for the Civic e:HEV RS, saving customers nearly 100 million VND (≈$4,200) on the hybrid sedan. The promotion applies only to 2024‑VIN units.

Additional cash‑back deals include:
- 80 million VND cash rebate on the CR‑V G and L trims.
- 50 % registration‑tax discount on the City, Civic RS/G, BR‑V and HR‑V, plus one‑year Honda‑branded comprehensive insurance.
Mitsubishi’s Multi‑Model Incentives
Mitsubishi introduced the new C‑segment SUV Destinator as a successor to the Outlander, alongside refreshed Xpander AT Premium and Xpander Cross models.
- Destinator – 35 million VND cash back on both trims plus a VND 2 million gift set.
- Xpander AT Premium & Xpander Cross – 100 % registration‑tax waiver (≈66‑70 million VND value).
- Triton pickup – 40‑56 million VND equivalent discount via full tax waiver.
- Xforce SUV – 50‑100 % registration‑tax support, yielding 44‑70 million VND savings.
Toyota’s Broad‑Based Rebates
Toyota is offering generous fee waivers on several models:
- Small MPVs Veloz Cross and Avanza Premio – 100 % registration‑tax relief (≈56‑66 million VND).
- Yaris Cross – 50 % waiver, delivering 33‑38 million VND off.
- Vios – 50 % waiver, saving 23‑27 million VND.
Both the Yaris Cross and Vios ranked among Toyota’s best‑selling cars in Vietnam last year, with 14,601 and 13,424 units delivered respectively.
What This Means for Buyers
These incentives dramatically lower the effective price of Japanese‑built vehicles, especially for hybrid and SUV segments where demand remains strong. Prospective buyers should act quickly, as most offers are limited to specific VINs or trim levels and are expected to expire before the end of the first quarter.
Ready to take advantage of the biggest Japanese car discounts of the year? Visit your local dealer or explore online configurators today.

