The iconic Mazda MX-5 Miata is set to return to Vietnam with deposits opening Feb 5. Expected price starts at VND 1 billion. Reserve yours today!
Celebrating the upcoming Lunar New Year, Mazda Vietnam announced on its official website that it will start accepting deposits for the legendary roadster Mazda MX-5 Miata on 5 February 2024. While the exact selling price has not been officially disclosed, industry insiders predict a starting price of around VND 1 billion, with some estimates pushing the figure close to VND 1.4 billion.
Why the MX-5 Miata Is Returning
Between 2021 and 2022, Mazda briefly re‑introduced the MX-5 Miata in Vietnam at a price near VND 2 billion. Sales fell short of expectations, leading the model to disappear from the market. The new rollout follows a strategic showcase at Mazda’s flagship showroom opening in Ho Chi Minh City, where the Miata was displayed as a centerpiece and hinted at a renewed sales plan.
Design Language and Trim Options
The upcoming Vietnamese model retains Mazda’s signature Kodo design language—sleek, flowing lines that convey motion even when the car is stationary. Two roof configurations are expected:
- Soft‑top convertible: Classic fabric roof that folds neatly into the rear.
- RF (Retractable Fastback): A sleek hard‑top that offers additional noise insulation while preserving the open‑air experience.
Key exterior highlights include low-set front headlights that sweep outward, a bold black‑finished grille, and round rear lamps that echo the classic “ducktail” silhouette.
Premium Interior Features
The cabin blends sportiness with luxury. Expect a warm beige interior accented by high‑grade Nappa leather in a Terracotta tone, heated seats, and a driver‑focused instrument cluster that combines a classic three‑dial layout with a 4.6‑inch digital display. A compact 7‑inch central infotainment screen sits within the central console, delivering connectivity without overwhelming the driver.
- Traditional straight‑shift manual‑style gear selector with integrated driving‑mode switch.
- Mechanical handbrake for a tactile feel.
- Bose sound system with speaker‑integrated headrests for immersive audio.
Powertrain & Performance
At the heart of the new Miata is Mazda’s SkyActiv‑G 2.0‑litre four‑cylinder engine, producing 181 hp at 7,000 rpm and 156 Nm of torque at 4,000 rpm. Mated to a smooth 6‑speed automatic gearbox and a rear‑wheel‑drive layout, the car can sprint from 0 to 100 km/h in roughly 6.5 seconds. The combination of lightweight chassis and responsive handling makes the MX‑5 a true driver’s car.
Competitive Landscape
In the sports‑car segment, the MX‑5 Miata competes with models such as the Audi TT Roadster, Ford Mustang Convertible, and BMW Z4. Its blend of affordability, engaging dynamics, and iconic styling gives it a distinct edge for enthusiasts seeking pure driving pleasure.
How to Secure Your Miata
Interested buyers can place a deposit directly through Mazda Vietnam’s official website or visit any authorized dealership once the reservation window opens on 5 February. Early‑bird customers may benefit from priority delivery schedules and potential promotional accessories.
What to Expect Moving Forward
While final pricing will be confirmed closer to the launch, market analysts suggest that the Miata’s re‑entry aims to strike a balance between premium positioning and accessibility for Vietnamese car enthusiasts. Keep an eye on Mazda’s announcements for official figures, available colours, and any limited‑edition packages that may be released.