Discover massive World Cup car discounts from BMW, Audi and Hyundai, with savings up to VND 680 million. Learn the latest offers and book your test drive today!
The 2026 FIFA World Cup has ignited excitement worldwide, and auto manufacturers in Vietnam are riding the wave with unprecedented price cuts.
BMW Rolls Out Record‑Breaking Incentives
BMW Vietnam announced discounts of up to VND 680 million on its imported models. The X4 receives the top rebate of VND 680 million, followed by the X6 at VND 670 million. The 4 Series Gran Coupé enjoys a VND 820 million support, while the Z4 roadster gets VND 423 million off.
In the premium segment, the 7 Series is offered with a VND 300 million discount and the X7 with VND 450 million, bringing the X7’s price down to roughly VND 5.74 billion and the 7 Series to about VND 4.8 billion.
BMW’s electric lineup is also on sale: the iX3 starts at VND 2.315 billion, the i4 at VND 2.78 billion, and the i7 benefits from a VND 470 million cut, lowering its base price to VND 6.32 billion.
Audi Extends Discounts Across Its Portfolio
In June, almost every Audi model available in Vietnam received a price reduction. The A5, Q2, Q3 and Q3 Sportback are discounted by up to VND 200 million. Buyers of the Q7, Q8 and the e‑tron Q6 not only get cash rebates but also receive two years of comprehensive insurance and two years of factory‑backed maintenance.
The flagship A8 L and A7 Sportback carry cash incentives of VND 100 million, setting their new prices at roughly VND 5.499 billion and VND 2.99 billion respectively.
Audi also launched new Q3 and Q5 variants in SUV and Sportback form. The Q3 SUV starts at VND 2.099 billion, the Sportback at VND 2.199 billion, while the Q5 SUV is priced at VND 2.849 billion and the Sportback at VND 2.949 billion. Early‑bird customers who placed orders in the first month receive an additional VND 200 million discount.
Hyundai’s World Cup‑Themed Offers
Hyundai joined the discount frenzy with incentives up to VND 220 million. The biggest cut targets the midsize Santa Fe SUV, which enjoys a VND 220 million reduction that combines factory and dealer rebates, a Platinum‑level Hyundai Membership card, and an extended warranty of up to eight years or 120,000 km (whichever comes first).
The brand’s seven‑seat MPV, the Stargazer, is also on promotion, receiving up to VND 107 million off its June price range of VND 489‑615 million. After the discount, the Stargazer can be purchased for as low as VND 382‑508 million.
What This Means for Shoppers
These World Cup‑inspired promotions translate into savings of several hundred million dong, making luxury and premium vehicles more accessible than ever in Vietnam. Prospective buyers should act quickly, as many of the offers are limited‑time and inventory‑dependent.
Visit your nearest showroom, compare the new pricing, and take advantage of the massive discounts while they last.